


“I’d been single for 8 years (!) and thought something was wrong with me. Love For Leaders changed how I showed up with men - and I met the man who is now my husband. Easy, healthy, no games.”
- Laura, Marketing Exec
“I’d done Matthew Hussey’s & Mark Groves’ programmes, and nothing comes close to the depth & impact of Love For Leaders. I’m now in a relationship with a safe, loyal, generous man and we're planning the rest of our lives together!”
- Madeleine, Art Historian
“After 15 years single, therapy helped me understand my patterns but working with Persia finally showed me how to change them. I’m now in a loving, consistent relationship and proud of the woman I’ve become.”
- Anna, Music Manager
You can lead a room, close deals, make high-stakes decisions without hesitation.
People trust you.
You hold standards.
Your life works.
And then… you’re in the back of an Uber, staring at your phone.
Reading into the subtext of a message.
Replaying it.
Wondering when the power shifted from you… to him.
Obsessing over a man who can’t meet you emotionally - but somehow still has you hooked.
And the worst part?
You know this isn’t who you are.
You know you’re better than this… you just don’t know how to stop.
You would never tolerate this dynamic in your career.
You wouldn’t sit there decoding someone’s tone.
You wouldn’t wait days for clarity.
You wouldn’t stay invested in something inconsistent or half-committed.
But here… you do.
Your standards don’t disappear - they just… don’t seem to apply here.
There’s a pattern at play.
And until you see it clearly, you’ll keep recreating it - no matter how successful you become.
Growing up, both my parents struggled with addiction.
So I learned early how to cope: I became exceptional.
Popular.
Leading roles.
Top mark in the UK for my English Literature GCSE… while my dad was in rehab.
From the outside, everything looked solid; inside, I was still wired for intensity.
So when it came to love, I didn’t choose stability.
I chased the rush.
Unavailable men.
Emotional highs and lows.
The pull of the chase.
And over time, it escalated - cheating on partners, even with a boyfriend’s best friend.
On the surface, it looked reckless.
Underneath, something deeper was driving it.
Even after my parents got sober - when life should have settled… mine didn’t.
If anything, it intensified.
In my mid-twenties, after years of cheating, toxic relationships and self-sabotage, I was sexually assaulted while working in a London strip club - just weeks after gaining my Masters in Classical Acting from one of the world’s top drama schools.
I gained two stone in two months - which turned out to be the best thing that ever happened to me.
My parents, both now healthy and wise, could see I needed help.
Together they encouraged me to take some time out, and my dad took me to a health retreat in Thailand.
One morning on the beach, he looked at me and said something that changed my life forever:
“Focus on the insides, and the outsides will take care of themselves.”
Those words became my turning point.
Because I could see it in them.
Mum and Dad hadn’t just escaped their patterns.
They’d channelled that same intensity into building something entirely different:
A relationship that actually worked.
A true power couple partnership.
The kind that thrives on the outside… because of how you show up on the inside.
That’s what I wanted.
So I did what high-achieving women do.
I tried to fix everything. Fast.
Books.
Therapy.
Constant “working on myself.”
I thought I could compress years of healing into a few weeks.
It didn’t work.
Because insight isn’t transformation.
You can understand your patterns all day long - and still find yourself right back in them.
I brought the same standards, self-respect and discipline I had in my work… into my love life.
And I realised something no one had ever shown me:
Building a secure, lasting relationship isn’t luck - it’s a process.
One that I now teach through the Love For Leaders Method.
My love life didn’t change overnight.
But it did change.
And it led me to meet my husband at a festival - in a meet-cute so serendipitous, people genuinely think I’ve made it up.
There were no games.
No confusion.
No abandoning or contorting myself to try and make it work.
It felt calm. Clear. Grounded.
But there was still a spark - an ease and an energy I’d never had before.
We’ve now been together for over a decade.
And every year, we get stronger -
even through the very real highs and lows that life brings.
Today, I’m recognised as a leading dating and relationship expert.
I'm grateful to have featured in Vogue, The Times, and on a major American TV dating show (out Summer 2026).
And as a trained celebrant, I now marry my clients - women who once sat exactly where you are…
some single for over 15 years, with decades of therapy behind them -
now in deeply connected relationships that feel expansive, secure, and fully aligned with who they are.
If you’ve built an incredible life, but still find yourself pulled into the same patterns in love...
This isn’t because you’re too much, too intimidating, or too picky.
And it’s definitely not a sign you need to lower your standards.
It’s because the part of you that drives your success… has been misdirected in your love life.
You don’t need to become someone else.
You need to stop entertaining dynamics that don’t match your level.
This is where you take your power back in love.
And from here, everything changes.
Love For Leaders is the ultimate online coaching experience that gets big-hearted, high-achieving women relationships that support and elevate (rather than distract you from) the incredible life and career you're here to create and enjoy.
Whether you’ve been single for years, are stuck in an on again/ off again situation-ship, or are questioning whether the relationship you're in is really 'it', our practical, step-by-step training equips you with essential tools & support that'll speed up the process of making your romantic vision a reality (so you don't need to waste any more of your precious time and energy on dating apps and dead-end dates).
We’ve supported hundreds of women across the UK, USA, Australia, Europe and beyond heal their love lives from the inside-out and go on to get engaged, married, pregnant, or create their dream home/ business/ travel the world with their partner.
We can't wait to help you, too.




To wake up every single day beside - not only the man you love (and who loves you) - but your best friend and true match:
The man who gives you a kiss on the forehead first thing, and who brings you a freshly brewed oat milk flat white whilst you’re still in bed.
The man who asks you how you’re feeling about your big meeting, and who’s already booked dinner at your favourite restaurant to celebrate (his treat), and to get excited about your upcoming trip to Costa Rica together.
The man who’s your rock when you’re stressed, overwhelmed or exhausted, and who’ll talk things through with you when you’ve got a hard decision to make.

The man whose face lights up the moment he sees you come through the arrivals gate at the airport (he’s picked you up from your work trip as a surprise).
The man who’s your biggest support, cheerleader and champion – not just around your work, but in everything you do and all that you ARE.
The man who you have the best sex and the most fun with – and who you can be your silliest self around with zero judgement or insecurity (because you’re two peas in a weird and wonderful little pod).
The man who your friends tell you they know is ‘The One’ the first time they meet him – not just because of how much he clearly adores you, but because of how much effort he makes with the people you love.
This is the man I wake up to every single day.
This is the man our Love For Leaders clients wake up to every single day.
And this is the man it’s your turn to wake up to every single day.
Question is... are you ready to become a match for him?
HEALTHY
Your partner initiates the commitment chat, tells you daily how much they adore you, makes a big effort with your loved ones (& invites you to hang out with theirs), calls & texts when they say they will, and shows up when you need them.
EXCITING
You have electric chemistry & connection: you want to rip each other's clothes off AND have regular intimate chats, plus a vibrant social life (together & solo) full of adventure & magic - travelling as a couple, and also with your mutual friends.
MEANINGFUL
You & your partner feel like a team - you have each other's backs, are building a compelling future, and your relationship has a positive impact on not just you as a couple, but on your loved ones, communities (and maybe even the world).
Don't take our word for the success of this program - the proof is always in the pudding. Which is why we invite you to read a wide selection of reviews and testimonials from past clients who've taken our programs.
We've served and supported women from all over the world with a vast range of dating and relationship dilemmas/ situations - from single mother CEOs, to actors, influencers and musicians, to educators, doctors - and even politicians.
If you want to see how our coaching containers have helped women like you go from being stuck and miserable in romance to getting relationships that have a positive impact on not just them, but on their loved ones, communities (and even the world), click the button below.


Love For Leaders is led by Persia Lawson - one of the UK’s most recognised dating & relationship experts, named “one of the UK’s most successful love coaches” by The Times and “an irreverent British guru” by Marie Claire.
A 3x author, TV expert, and host of the #1-rated podcast Love Is Coming, Persia has spent over 13 years helping thousands of women transform their love lives from the inside-out. Her work has been featured in Vogue, Cosmopolitan, and the BBC, and she has partnered with leading dating platforms including eharmony & Badoo.
In Love For Leaders, you'll learn the exact tools & strategies that enabled Persia and many of her clients go from "dating disasters" to getting remarkable relationships within 6-12 months (as Persia is a certified wedding celebrant, she's even officiated several of her client's weddings!)
Uncover the deeper (subconscious) reasons as to why you're romantically stuck: why you attract/are attracted to people who reject/ghost/treat you badly, and why you feel compelled to reject/dismiss the ones who treat you well.
Embrace a radically new approach to dating & relationships that'll dissolve your anxiety & fear that you're doomed to be "single forever", and help you trust that your ideal relationship will come about when the time is right.
Dramatically increase your confidence & self-worth so that you're relaxed & authentic on texts, calls & dates - meaning you'll repel those who aren't the right fit and magnetise the ones who align with your core values & desires.
Become a master at all aspects of online dating: create an irresistible profile (using data-backed research), discern who's worthy of your time (& who's wasting it), and get so damn good at using dating apps that your schedule's booked out with great dates.
Command instant respect by mastering effective communication: identify & (gracefully!) call out red flags, set & uphold impeccable standards & boundaries, and set yourself apart as a highly desirable partner through the way you carry & express yourself.
Seamlessly transition from casual dating to committed relationship: learn a foolproof strategy to quickly discern if your partner is a good match for you long-term, and discover how to navigate new relationship pitfalls so your romance continues to evolve & thrive.
Your 12-month Love For Leaders Standard Membership includes access to the Love For Leaders portal, home to:
1) The Love For Leaders Framework:
Structured, in-depth video trainings across the x3 core phases:
Heal – Break the patterns. Trust yourself again.
Attract – Choose better. Be chosen back.
Commit – Create love that’s secure, mutual, and built to last.
Each phase includes:
Guided video modules.
Accompanying meditations & worksheets.
Bonus masterclasses, trainings & resources to deepen the work.
(VALUE: £10K)
PLUS:
2) LIVE support & community:
Weekly Zoom group-coaching sessions with Persia.
(One call per month is part of The Festival Membership - focused specifically on mindset, energetics & frequency work).
Private WhatsApp group with Persia and fellow Love For Leaders members.
For connection, support & integration between sessions.
(VALUE: £10K)
3) Additional support:
Complimentary access to any additional live programs Persia runs during your time inside Love For Leaders.
This includes FULL access to The Festival Membership - with (almost) daily bonus trainings & resources to fast-track your results.
(VALUE: £5K)
Payment in Full
(save £1967)
OR 12-month payment plan:
All prices include VAT.
VIP Membership is for the woman who values proximity, personal attention, and a deeply held experience as they transform how they experience love.
12 months of Love For Leaders VIP includes everything in the Standard Membership (value: £25K), PLUS:
1) Private access & bespoke support:
Daily 1:1 WhatsApp support with Persia throughout your 12 months.
x12 monthly private 45-minute Zoom sessions with Persia, tailored entirely to you.
(VALUE: £20K)
2) In-person experience:
An intimate day spent with Persia at her home in Surrey, or her London private member's club, Soho House.
To be enjoyed at any point during your 12 months inside the container.
(VALUE: £5K)
Payment in Full
(Save £1597)
OR 12-month payment plan:
All prices include VAT.

You're a career-driven, high-achieving woman who's climbed the career ladder or built a business, but feel your love life is lacking compared to your work-life
You're reaping the financial rewards for your efforts, but feel disheartened & disappointed that you have no one to share your success with and often feel 'left behind' amongst your peers
You struggle to be your true self on dates, feeling like you have to be perfect or 'perform' what you think they want to see
You tend to attract emotionally unavailable commitment-phobes who are super into you at first but then pull back and become distant, which leaves you obsessing, chasing & controlling the dynamic and feeling riddled with anxiety
Getting (& keeping) a healthy, exciting, meaningful relationship with a high quality partner is a priority for you - and you're ready, willing & able to do the work required to get it


If there's one thing I've learned from my 12+ years of coaching, it's that women of influence do not have time to waste.
Yet, far too many of them invest way too much of it in dead-end, dysfunctional romantic dynamics that only serve to hinder the impact they're here to make in this world.
When I committed to doing the deep work required to attract and sustain my own great relationship, instead of my love life feeling like a rollercoaster as it used to, I started to feel supported, respected & deeply loved. This has given me so much more freedom and emotional bandwidth to show up in my work life more powerfully - and, to enjoy it a hell of a lot more, too.
Through Love For Leaders, I've helped many high-achieving women create the same results in their own love lives.
But, also, because when women in positions of impact and influence start to show up in their love lives in healthier, more empowered ways, this creates a tremendous ripple effect of positive change in the communities around them. This is what most excites and inspires me, because this is what the world needs - now, more than ever.
So, if you're serious about up-levelling your love life and what we share on this page resonates, it'll be an honour to have you join us inside Love For Leaders.
It's time to invest in you and your love life in the same way you have done your career. It's time to work smarter, not harder at love. And, it's time to get you the healthy, exciting, meaningful relationship that'll serve - not sabotage - the impact you're here to make in this world.
“It has been incredible to witness Persia step into her power as a leader for a new generation of seekers. Her commitment to love and service is divine. This woman is a beautiful guide and mentor for us all!”

“Persia is a super smart young woman and provides a fresh, intelligent perspective on the issues that so many Gen Y-ers face today. I have to say that when you speak to her, you get how much this matters to her – her passion and dedication to her work is truly inspiring.”

“Persia is one of the most insightful people I know. She has huge personal experience when it comes to matters of love, life and relationships and you’ll always find her ready to share her super-insight in order to help others. I can’t think of anyone better to be a love coach.”

“Refreshingly honest, raw and relatable, Persia really knows her stuff when it comes to dating and relationships and is trailblazing a path for those ready to learn how to find and nurture real, soulful love.”

© Copyright Persia Lawson 2026 | Terms and Conditions/Privacy Policy | info@persislawson.com
Client Testimonials. As with any coaching program, your results using Love For Leaders may vary from these client testimonials. Your results will be primarily based on your level of effort and commitment to the work set out in the program, therefore we cannot guarantee your success – nor are we responsible for your success or failure. We believe we provide you with brilliant tools, insights and strategies to help you achieve the results you desire for your love life.