The special offer for The Festival (detailed below) ends in:
Our patriarchal culture has done a sterling job of convincing us women that finding love is simply a game of luck.
That our job is to stay pretty, polite and hope weβre 'chosen'.
And that if things keep going wrong in romance, it must be us:
Our bodies.
Our standards.
Our "too muchness."
LIES.
But lies I bought into nonetheless.
I call this the Modern Dating Matrix:
A whole system of cultural conditioning, outdated dating rules and fear-based habits that keeps women obsessing over being chosen, rather than trusting themselves, choosing wisely and enjoying the lives they've worked so bloody hard to create.
And for years, I was DEEP in it.
Growing up, my parents struggled with addiction, and I dealt with it in two ways:
By achieving the hell out of everything (I was the ambitious, popular A* student) - and becoming obsessed with boys.
My childhood had already left me hungry for love and validation. The Modern Dating Matrix poured petrol on that fire, teaching me to chase unavailable men and mistake their attention for proof I was worthy.
On paper, I looked like I had it all together.
My romantic life, however?
Absolute SH*TSHOW.
I cheated on every boyfriend I ever had.
And the tragic irony was that some of them were genuinely lovely guys.
I knew how to attract male attention. I just had no idea how to create or sustain a healthy relationship with one.
If a good guy treated me well, I'd often get bored or sabotage things.
But give me one who blew hot and cold, sent me the occasional crumb of attention and kept me guessing about where I stood?
I was hooked.
I had next to no boundaries or self-respect, ignored enormous red flags, tolerated some truly appalling behaviour and repeatedly found myself in toxic romantic dynamics.
I was desperately addicted to male approval.
Meanwhile, my friends were getting engaged, buying houses with their partners and building beautiful lives together.
And there I was, wondering what the actual FCK was wrong with me.
I became so consumed by finding a boyfriend that I eventually ended up in Sex & Love Addicts Anonymous. It was intense.
As the years went on, things got worse.
I'd meet someone, get completely carried away, ignore my instincts, abandon my own needs and then either sabotage the relationship myself or end up devastated when he disappeared.
It was exhausting.
Underneath all the drama, I desperately wanted what my friends seemed to be finding so easily.
A wonderful man.
A secure, loving relationship.
Somebody to build an incredible life with.
Then, in my mid-twenties, I had my heart broken when my boyfriend cheated on me with a girl he'd met at a silent meditation retreat.
Yes, really.
At the time, it felt like the worst thing that had ever happened to me.
Looking back?
It was one of the BEST.
Because it finally forced me to confront something I'd spent years of my life avoiding.
I couldn't keep approaching love in exactly the same way and expecting a different result.
I had to radically change how I saw myself, what I believed I deserved, the behaviour I accepted, and the way I showed up in relationships.
So that's what I began doing.
I stopped making men the centre of my universe.
Started developing genuine self-respect.
Began recognising the patterns I'd been repeating for years - decades, even.
And learned how to feel happy and fulfilled without needing constant romantic validation.
It wasn't an overnight transformation.
But the more things changed within me, the more differently I started experiencing my entire life. It felt amazing.
Then, in 2015, something rather extraordinary happened. I met my future husband at Wilderness Festival - a gorgeous, kind, charismatic man who made me feel adored, supported and completely free to be myself.
A relationship that felt like home AND adventure.
And eventually, a fairytale festival wedding and the kind of rock-solid marriage I'd once wondered whether I'd ever experience.
Now, I couldn't have planned that ridiculous magical meet-cute if I'd tried.
But I don't believe the transformation that preceded it was an accident.
I'd changed my patterns.
My boundaries.
My standards.
My relationship with myself.
And the way I experienced LOVE.
That's the power of the inner work.
And that's what we're dialling up inside The Festival.
The Festival is my antidote to the Modern Dating Matrix.
Less chasing, analysing and trying to prove your worth. More self-respect, possibility and JOY.
Because when you change the way you think, feel & show up in romance, you don't just create the possibility of a different relationship.
You get to experience YOURSELF, your life and the world around you differently too.
And that, my love, is where things start getting seriously magical.
"Those who don't believe in magic will never find it."
- Roald Dahl
What You Get inside The Festival
x12 monthly LIVE masterclasses on Zoom
Every month, we explore a different aspect of mindset, energetics and personal transformation designed to radically elevate your experience of dating, relationships and life.
Think: building genuine self-worth, becoming more magnetic and confident, releasing romantic anxiety, dissolving self-sabotaging patterns, understanding your relationship with masculine and feminine energy, cultivating abundance & creating more joy in your everyday life.
You'll start recognising the beliefs and emotional habits that have been influencing your romantic experiences, often without you even realising it.
And discover what becomes possible when you begin changing them.
Each masterclass takes place during the first half of our monthly 90-minute live Zoom experience.
VALUE: Β£1000
x12 monthly LIVE group-coaching & tapping sessions on Zoom
Understanding something intellectually is one thing.
Actually LIVING it when you're triggered, spiralling over a man or facing an old relationship pattern is quite another.
Which is why, during the second half of our monthly live Zoom, you'll get the chance to bring your burning dating and relationship questions to me.
We'll explore what's really going on, look at things from different perspectives and help you approach the situation with greater clarity, confidence & self-respect.
Then we'll finish with a powerful tapping sequence to help you process what we've explored and support the emotional shifts you're making.
90 minutes of teaching, coaching and tapping each month.
And yes, the sessions are recorded, so you can catch up if you can't make it live.
VALUE: Β£1500
Please note:
Please note that occasionally session dates or times may change due to illness or unforeseen circumstances, but you'll always be kept updated.
x12 months of near-daily audio trainings
This is where the real magic starts weaving its way into your everyday life.
Around 4-5 times a week, I'll drop a short audio into our private Festival Telegram community.
Sometimes it'll be something to help you stop obsessing over a man who's giving you mixed signals.
Sometimes it'll be a mindset shift, a story from my own life, a reminder of your power or a little nudge to get out of your comfort zone and DO something differently.
And sometimes it'll simply be a reminder to look up from your bloody phone and ENJOY YOUR LIFE!
Because these little daily shifts can add up to enormous changes over time.
Most audios are between 3-20 minutes long, so you can listen on your commute, while walking the dog, getting ready or making your morning coffee.
You'll also be part of a community of brilliant women who are doing this work alongside you.
Women who understand the journey, celebrate your wins and remind you that there's so much more to life than whether a man has texted you back.
VALUE: Β£2000 - although having this kind of support and perspective available throughout an entire year is pretty priceless.
BONUS: Surprise invitations to IRL experiences
We're not spending an entire year talking about creating a magical life without actually getting out there and LIVING one.
Throughout your Festival year, I'll share invitations to exciting real-life experiences with me, our community and some of my ridiculously talented friends and peers.
Think celebrations, parties, sound healings, special gatherings and other rather fabulous opportunities to connect.
And, of course, when we next host our private charity festival Peace & Love, you'll have the opportunity to purchase a ticket and join the celebrations, subject to availability.
It's a chance to expand your world, meet brilliant people, create genuine friendships and remember how much FUN life can be.
Some experiences may have additional ticket costs, which will always be made clear.
And who knows who you might meet along the way? ;)
VALUE: hard to put a price on genuine connection, friendship and wonderful experiences.
BONUS: Access to x8 of Persia's most popular courses & masterclasses
You'll also unlock x8 of my most-loved dating and relationship trainings, available to explore inside your membership portal throughout your Festival year.
β‘ STAR-CROSSED LOVERS:
How to Flip Your Romantic Script From Tragic to MAGIC and Create an ICONIC Love Story
β‘ MATCHED:
The Blueprint to VIP Treatment, Once-in-a-Lifetime Meet-Cutes and a Life That Feels Like a Movie
β‘ PEDESTALED:
Break The Cycle of Chasing and Obsessing and Inspire Quality Men to Pursue You Relentlessly
β‘ RIGHT ON TIME:
The Surprising Secret to Speeding Up Your Iconic Love Story (Without Looking Desperate, Needy or Thirsty)
β‘ POWER PLAY:
How to Master Masculine and Feminine Energetics in Romance to Manifest a Relationship That Feels as Secure as it Does Electric
β‘ LOVE IS COMING:
A 3-Day Mini Course on How to Reverse-Engineer Meeting Your Dream Life Partner This Year
β‘ ROMANTIC RESET:
A 4-Day Mini Course to Unf*ck Your Love Life and Accelerate The Plot Twist You've Been Waiting For
β‘ LUCKY IN LOVE:
A 3-Day Mini Course to Help You STOP Playing the Romantic Underdog and Become The Woman He Can't Wait to Commit to
There's PLENTY to get stuck into - but no pressure to race through everything.
Dip into whichever training feels most relevant to you, whenever you're ready.
VALUE: Β£1000
BONUS: Exclusive Festival member perks
As part of our Festival community, you'll receive exclusive member benefits, including discounts of 10% or more on my other eligible live and self-study courses.
You'll also be the first to hear about special experiences and opportunities coming into my world.
And if you decide you'd like to take your romantic transformation to a deeper, more personalised level inside Love For Leaders, The Festival is included in that programme.
Think of this as your ongoing access to my world, my work - and a rather fabulous community of women.
VALUE: difficult to quantify, but bloody brilliant to have!
How The Festival Works
Joining the party couldn't be simpler
Join The Party!
When you sign up, you'll receive a welcome email with everything you need to get started, including our monthly live-session schedule and Zoom details.
Meet Your Festival Crew
You'll be welcomed into our private Telegram community, where you can connect with an incredible group of like-minded women, celebrate your wins, share your experiences and feel supported throughout your Festival year.
Because transformation is a whole lot more fun when you've got an amazing crew alongside you ;)
Reprogram Your Romantic Reality
Think of these near-daily audio trainings as your regular dose of positive brainwashing!
Through bite-sized mindset shifts, energetic upgrades and powerful new perspectives, we'll work on rewiring how you think, feel and show up in dating, relationships and life.
Less obsessing, overthinking and second-guessing. More confidence, self-respect, joy and trust.
It's about making a radically different way of experiencing love your new normal.
Come To Our Monthly Live Sessions
Each month, we'll come together on Zoom for a 90-minute experience combining a live masterclass, group coaching and Rapid Tapping.
Can't make it live? No worries - replays will be waiting for you.
Explore Your Bonus Treasures
You'll also get access to your membership portal, featuring x8 of my most popular dating and relationship courses and masterclasses, plus your monthly coaching replays.
Dive in whenever you fancy, at your own pace.
Why 12 Months?
Because the beliefs and patterns we're transforming often develop over YEARS.
One breakthrough can feel incredible. But lasting change happens when you keep practising new ways of thinking, feeling and responding - especially when real life tempts you back into old habits.
Your Festival year gives you the time, tools and ongoing support to make those shifts stick, while making your everyday life a whole lot more joyful in the process.
Frequently Asked Questions
What exactly is The Festival?
The Festival is my 12-month mindset and energetics membership for ambitious women ready to change the way they experience dating, relationships and LIFE.
Through near-daily audio trainings, monthly live coaching and tapping, group masterclasses, community and exclusive experiences, we'll work on the beliefs, patterns, emotional habits and energy that influence your romantic reality.
It's about becoming more confident, grounded, magnetic, self-respecting and open to love.
While creating a life that feels so bloody wonderful, you're no longer waiting for a dream partner to arrive before you get to enjoy it.
This isn't your average dating membership.
It's a whole new way of experiencing LOVE.
What makes The Festival different?
A lot of dating courses teach you how to ACT differently.
The Festival goes deeper into how you think, feel and relate to yourself.
Because you can know every dating strategy under the sun and STILL find yourself obsessing over an unavailable man, ignoring your boundaries or falling into exactly the same romantic patterns.
Inside The Festival, we're working on the beliefs, identity and emotional habits underneath those behaviours.
So that instead of constantly trying to manage what's happening OUTSIDE of you, you become far more confident, grounded and secure within yourself.
And we're not just doing it through a one-off course.
We're bringing the work into your everyday life, month after month, with ongoing coaching, tapping, audios and community.
All while prioritising joy, connection, adventure and actual FUN.
Because the journey to love deserves to feel pretty bloody wonderful too.
How much time will The Festival take each week?
Our monthly live coaching experiences are 90 minutes long, including the masterclass, group coaching and tapping.
You'll also receive around 4-5 audio trainings a week, generally between 3-20 minutes long.
They're designed to fit into your existing life, so you can listen while walking, driving, getting ready, commuting or having your morning coffee.
Your x8 bonus courses and masterclasses are available inside your portal to explore at your leisure throughout the year.
You certainly don't have to do everything at once.
The intention is to help you experience your everyday life differently, rather than give you another endless bloody to-do list.
Is The Festival just for single women?
Absolutely not!
Whether you're single and calling in your dream life partner, actively dating somebody or already in a committed relationship, The Festival is designed to improve the way you experience LOVE.
Because the relationship you have with yourself influences every other relationship in your life.
And believe me, being married doesn't mean the inner work suddenly stops.
Joe and I have been together for over 11 years now, and I'm still learning, growing and discovering new things about myself and our relationship.
The beauty is that when you approach love from a place of curiosity, self-respect, openness and joy, the work itself can become part of the adventure.
What kind of results can I expect inside The Festival?
My intention is for you to feel more confident, grounded, magnetic and turned the hell ON to your love life.
To stop wasting so much emotional energy obsessing over men, second-guessing yourself or constantly worrying about where your romantic future is heading.
To recognise patterns that have been keeping you stuck.
To develop stronger boundaries and a deeper sense of self-respect.
To approach dating with greater curiosity, confidence and enjoyment.
To feel more secure and connected in your existing relationship, if you're already coupled up.
And to experience more joy, connection, friendship and excitement throughout your life.
For some women, that inner transformation accompanies meeting an extraordinary partner.
For others, the biggest breakthrough is finally feeling peaceful, confident and happy within themselves.
Everyone's journey is different, and I can't guarantee a particular romantic outcome.
But I CAN give you a whole year of tools, coaching, perspective and support to help you approach your love life in a radically different way.
Is The Festival right for me?
If you're an ambitious, self-aware woman who's ready to experience dating, relationships and life differently, there's a very good chance it is.
Especially if you're tired of overthinking, obsessing, chasing, questioning your worth or letting your romantic circumstances dictate how you feel about yourself.
You'll probably LOVE The Festival if you're open to mindset work, tapping, energetics, personal growth and being part of a community of brilliant women on a similar journey.
It's especially suited to women who want ongoing support, inspiration and inner transformation in an accessible group-membership format.
But if you want a complete, step-by-step romantic transformation programme, with personalised guidance, weekly coaching and direct access to me throughout the week?
That's where my flagship programme, Love For Leaders, comes in.
Both are designed for ambitious women who desire extraordinary love.
The difference is how deeply we go, how structured the process is and how closely we work together.
How is The Festival different from Love For Leaders?
Both programmes are designed for the SAME woman:
ambitious, career-driven women who want extraordinary love without compromising the incredible lives they've already built.
The difference is the DEPTH, STRUCTURE and LEVEL OF PERSONAL SUPPORT.
THE FESTIVAL: MINDSET & ENERGETICS
The Festival is my 12-month membership focused on radically upgrading the way you think, feel and show up in dating, relationships and LIFE.
It's about transforming your inner world so you can experience more self-respect, confidence, joy, abundance and MAGIC in your romantic reality.
LOVE FOR LEADERS: THE COMPLETE ROMANTIC TRANSFORMATION
Love For Leaders is my flagship, high-touch programme for women ready to go ALL IN on creating their True Power Couple life partnership.
We work systematically through my signature HEAL β ATTRACT β COMMIT process, going deep into everything from subconscious patterns and emotional healing to dating strategy, communication, attraction and building lasting relationships.
It's the most comprehensive romantic transformation work I offer, with significantly more personalised support.
Even at the Standard level, you get:
>> Weekly live group coaching with me.
>> Direct access to ask me a question every weekday in our private WhatsApp group.
>> Access to ALL my existing programmes, plus anything new I release or run during your membership (including The Festival!)
VIP options with additional 1:1 support are also available.
NOT SURE WHICH IS RIGHT FOR YOU?
If you're ready to elevate your mindset, energetics and everyday EXPERIENCE of love, The Festival is your place.
If you're ready for a complete romantic rewiring, with a structured process and much closer personal support from me, Love For Leaders is where I'd point you.
Still not sure? Let's chat.
π DM me 'LEADER' on Instagram here
We'll work out which is the better fit for where you are, what you desire and the level of support you're ready for.
Can I cancel if itβs not for me?
The Festival is a 12-month commitment rather than a cancel-anytime subscription.
You can pay for your year upfront or spread the investment across 12 monthly payments, but both options are designed around the full 12-month experience, subject to the cancellation and refund rights set out in your membership terms and applicable law.
And there's a reason for that.
Some of the beliefs and patterns we're working on have been running for YEARS.
Changing them takes awareness, practice and a willingness to keep showing up for yourself, even when life gets busy or old habits start creeping back in.
I want The Festival to be somewhere you can return to throughout the year as your life, circumstances and relationships evolve.
A place to keep learning, growing and celebrating the woman you're becoming.
So have a good look at everything included, make sure the commitment feels right for you and read the membership terms before joining.
And if you've got any questions, you're always welcome to reach out to me on Instagram @persialawson before signing up.
Β© Copyright Persia Lawson 2026 | info@persialawson.com
Client Testimonials: As with any coaching program, your results inside The Festival may vary from these client testimonials. Your results will be primarily based on your level of effort and commitment to the work set out in the program, therefore we cannot guarantee your success β nor are we responsible for your success or failure. We believe we provide you with brilliant tools, insights and strategies to help you achieve the results you desire for your love life.